Amika Outta Sight Nourishing Must-Haves Set

WHAT IT IS:

Wash, treat, and refresh your way to outta sight strands with normcore signature shampoo, soulfood nourishing mask, and perk up dry shampoo.

HOW TO:

• On wet hair, massage in normcore signature shampoo, focusing on the roots. rinse.
• Once you've washed your hair, apply soulfood nourishing mask from mid-lengths to ends. let penetrate wet hair for 5-7 minutes. rinse. for low porosity hair, use as a weekly treatment or, for high porosity hair, use in place of conditioner every wash.
• In between wash days, use perk up dry shampoo to stay fresh. shake well, hold 8 inches away, and spray onto roots in a sweeping motion. wait 30 seconds, then massage or brush through!

KEY INGREDIENTS:

• Sea buckthorn: one of the most potent natural ingredients on the planet, this 'superfruit' is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.
• Coconut acid: provides excellent lathering and conditioning.
• Jojoba seed oil: contains many essential fatty acids, powerful antioxidants, and vitamins; naturally rich in vitamins a, d, and e.
• Rice starch: we ditched the standard aluminum starch for natural rice starch to absorb oil and restore hair's oomph.